Use Social Media to Build Customer Rapport

In the old days of business growth, a company positioned itself as a champion that dives right in to solve problems.

In my earlier discussion on building customer rapport, I talked about the importance of taking the time to get to know your customers in order to fulfill their likes, wants, and needs.  Ultimately, this builds customer loyalty, saves you time and money, and eliminates the frustration of chasing after new customers.

Building rapport is so much easier with social networking. Using a profile page, you can engage your customers in an honest authentic dialog that let’s your friendliness evolve in a natural way.  In the old days of business growth, a company positioned itself as a champion that dives right in to solve problems. In today’s economy, successful companies have learned to value their customers by building a lasting relationship and delivering flawless service.  By utilizing social networking effectively, a company can grow to its fullest potential.

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2 Comments

  1. This information is important to health of our company and its growth. As women and men who are in business we must seek to be customer focused and based which means getting to know them and what it is that brought them to us as business owners or what will draw them to us so that we can meet their needs. Without the customer or client there is no business.

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